Who we are?!
Mila + Rose Collaborating with Everetts Place
Founded in 2017 by Rachel and John Kuelbs, Mila & Rose is a premier online boutique specializing in children's apparel. This family-owned business caters to the needs of newborns and children through both retail and wholesale channels. Located in Roanoke, Virginia, Mila & Rose previously had a physical storefront in Grapevine, Texas, before transitioning to an exclusively online model.
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Our customer-favorite Long Sleeve Twirl Dress is the perfect mix of comfort, style, and twirl-worthy fun. Featuring a full-circle skirt, soft stretch fabric, and a sweet scoop back neckline, it’s made for everything from school days to special occasions.
Crafted from a premium 95% polyester / 5% spandex blend, this dress is super soft and designed for all-day play. And the best part? It’s machine washable—because we know life with littles is beautifully messy.
This dress pairs perfectly with our leggings and shorts, for a complete Mila & Rose outfit.
Why Moms & Grandmas Love It:
💃 Full twirl skirt for maximum fun
🎀 Soft stretch fabric: 95% Polyester / 5% Spandex
🧼 Easy to wash – just toss it in the machine
📏 True to Size
Let your baby Red Raider show off her TTU pride with this spirited dress—perfect for game day, spirit day, or everyday play! This dress is made for young fans who love to cheer. Mix and match our Texas Tech University collection for a coordinated look with sisters, cousins, or BFFs!
INSTRUCTIONS: Wear-Cheer-Repeat
FIT - FABRIC - CARE:
- True to Size
- 95% Polyester/5% Spandex
- Machine Wash/Tumble Dry Low
- Officially Licensed Collegiate Product
Our customer-favorite Long Sleeve Twirl Dress is the perfect mix of comfort, style, and twirl-worthy fun. Featuring a full-circle skirt, soft stretch fabric, and a sweet scoop back neckline, it’s made for everything from school days to special occasions.
Crafted from a premium 95% polyester / 5% spandex blend, this dress is super soft and designed for all-day play. And the best part? It’s machine washable—because we know life with littles is beautifully messy.
This dress pairs perfectly with our leggings and shorts, for a complete Mila & Rose outfit.
Why Moms & Grandmas Love It:
💃 Full twirl skirt for maximum fun
🎀 Soft stretch fabric: 95% Polyester / 5% Spandex
🧼 Easy to wash – just toss it in the machine
📏 True to Size
Our twirl shorts are perfect for layering under dresses and skirts. Mila loves to mix and match her twirl shorts and dresses for school. Sometimes they coordinate, sometimes they don't, but she's always covered when she practices cartwheels on the playground. Our twirl shorts are high waisted for extra bum coverage.
INSTRUCTIONS: Wear-Twirl-Repeat
FIT & FABRIC & CARE:
- Slim Fit
- Polyester/Spandex
- Machine Wash/Tumble Dry Low
The perfect dress for school, special occasions, and everyday play! This dress is a staple in Mila’s wardrobe.
Scoop back and ballet neckline make getting dressed a breeze. Full skirt makes twirling extra fun.
Super soft fabric stays bright wash after wash.
INSTRUCTIONS: Wear-Twirl-Repeat
FIT & FABRIC & CARE:
- True to Size
- Polyester/Spandex
- Machine Wash/Tumble Dry Low
The perfect dress for school, special occasions, and everyday play! Designed by a mom and a dad. Mom wanted something twirly, comfortable and easy to wash. Dad wanted something easy to get on his chubby, big headed toddler. Designed with a scoop back for quick on and off, and higher neckline for modesty. Pair with Twirl Shorts or Leggings for the perfect everyday outfit.
INSTRUCTIONS: Wear-Twirl-Repeat
FIT - FABRIC - CARE:
- True to Size
- 95% Polyester/5% Spandex
- Machine Wash/Tumble Dry Low
Our customer-favorite Long Sleeve Twirl Dress is the perfect mix of comfort, style, and twirl-worthy fun. Featuring a full-circle skirt, soft stretch fabric, and a sweet scoop back neckline, it’s made for everything from school days to special occasions.
Crafted from a premium 95% polyester / 5% spandex blend, this dress is super soft and designed for all-day play. And the best part? It’s machine washable—because we know life with littles is beautifully messy.
This dress pairs perfectly with our leggings and shorts, for a complete Mila & Rose outfit.
Why Moms & Grandmas Love It:
💃 Full twirl skirt for maximum fun
🎀 Soft stretch fabric: 95% Polyester / 5% Spandex
🧼 Easy to wash – just toss it in the machine
📏 True to Size
Let your little Red Raider show off her TTU pride with this spirited twirl skort—perfect for game day, spirit day, or everyday play! This skort is made for young fans who love to cheer. Mix and match our Texas Tech University collection for a coordinated look with sisters, cousins, or BFFs!
INSTRUCTIONS: Wear-Cheer-Repeat
FIT - FABRIC - CARE:
- True to Size
- 95% Polyester/5% Spandex
- Machine Wash/Tumble Dry Low
- Officially Licensed Collegiate Product
Let your little Red Raider show off her TTU pride with these spirited leggings—perfect for game day, spirit day, or everyday play! These leggings are made for young fans who love to cheer. Mix and match our Texas Tech University collection for a coordinated look with sisters, cousins, or BFFs!
INSTRUCTIONS: Wear-Cheer-Repeat
FIT - FABRIC - CARE:
- Slim Fit
- 95% Polyester/5% Spandex
- Machine Wash/Tumble Dry Low
- Officially Licensed Collegiate Product
Let your little Red Raider show off her TTU pride with this spirited dress—perfect for game day, spirit day, or everyday play! This dress is made for young fans who love to cheer. Mix and match our Texas Tech University collection for a coordinated look with sisters, cousins, or BFFs!
INSTRUCTIONS: Wear-Cheer-Repeat
FIT - FABRIC - CARE:
- True to Size
- 95% Polyester/5% Spandex
- Machine Wash/Tumble Dry Low
- Officially Licensed Collegiate Product
Let your little Duke show off her JMU pride with this spirited jacket—perfect for game day, spirit day, or everyday play! This jacket is made for young fans who love to cheer. Mix and match our James Madison University collection for a coordinated look with sisters, cousins, or BFFs!
INSTRUCTIONS: Wear-Cheer-Repeat
FIT - FABRIC - CARE:
- True to Size
- 95% Polyester/5% Spandex
- Machine Wash/Tumble Dry Low
- Officially Licensed Collegiate Product
The perfect dress for school, special occasions, and everyday play! This dress is a staple in Mila’s wardrobe.
Scoop back and ballet neckline make getting dressed a breeze. Full skirt makes twirling extra fun.
Super soft fabric stays bright wash after wash.
INSTRUCTIONS: Wear-Twirl-Repeat
FIT & FABRIC & CARE:
- True to Size
- Polyester/Spandex
- Machine Wash/Tumble Dry Low
Let your little Red Raider show off her TTU pride with this spirited jacket—perfect for game day, spirit day, or everyday play! This jacket is made for young fans who love to cheer. Mix and match our Texas Tech University collection for a coordinated look with sisters, cousins, or BFFs!
INSTRUCTIONS: Wear-Cheer-Repeat
FIT - FABRIC - CARE:
- True to Size
- 95% Polyester/5% Spandex
- Machine Wash/Tumble Dry Low
- Officially Licensed Collegiate Product
Let your little Red Raider show off her TTU pride with this spirited dress—perfect for game day, spirit day, or everyday play! This dress is made for young fans who love to cheer. Mix and match our Texas Tech University collection for a coordinated look with sisters, cousins, or BFFs!
INSTRUCTIONS: Wear-Cheer-Repeat
FIT - FABRIC - CARE:
- True to Size
- 95% Polyester/5% Spandex
- Machine Wash/Tumble Dry Low
- Officially Licensed Collegiate Product
Our founders created the ruffle tee when they could not find the perfect basic tee for Mila. They wanted something simple but still girly. Our ruffle tee is perfect with skirts, shorts, leggings, or layering under jackets.
Mix and Match our Cheerful Stripes print collection for sisters, cousins, or BFFs.
INSTRUCTIONS: Wear-Twirl-Repeat
FIT - FABRIC - CARE:
- True to Size
- Polyester/Spandex
- Machine Wash/Tumble Dry Low
